Creative Collective Replaces 86 Ads At A London Tube Station With Cat Photos

Two months ago, creative group Glimpse launched a crowd-funded campaign with hopes to replace 86 adverts at the Clapham Common Tube station in south London with unbranded photos of cats. Glimpse successfully raised £23,000, which was enough for every ticket gateway, 54 escalator panels, and 14 large posters to be replaced with photos of cats. The advertising campaign, which aims to provide a positive, peaceful space, began on the 12th and will run for the next two weeks.
[CatsNotAds / Medium / Campaign / Matt Weatherall]

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