High Speed Performance Art
BMW M5 – ‘Bullet’ High Speed Performance Art.
BMW Canada visited the Bonneville Salt Flats in Utah to shoot ‘Bullet’, an ad for their BMW F10 M5, the world’s fastest sedan. The M5 launches out from a tunnel representing the barrel of a gun and smashes through an apple, balloons filled water and a target, all captured in ultra slow motion. BMW Canada is known to use CGI in their ads including this one where a BMW M1 drifting on top of the US Bank tower in Los Angeles, the 10th tallest building in the United States.
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