To teach kids the importance of wearing sunscreen, global skin- and body-care brand Nivea teamed up with FCB Brazil to create the Nivea Doll, a UV-sensitive toy designed to get sunburn when exposed to the sun. If the child applies sunscreen on the doll, it will be protected from sunburn.
Related: If You Don’t Wear Sunscreen, You Will After Seeing The Hidden Damage The Sun Is Doing To Your Skin
[FCBBrasil] [H/T:Adweek]
Commercials | Trailers
Clever Contagious Billboard Gets Everybody Yawning, And Wanting Coffee In Brazil
Café Pelé in Brazil recently teamed up with ad agency Lew’Lara\TBWA to create this clever, contagious subway ad. When commuters approach the contagious billboard, the face on the display yawns, which triggers a yawn fest throughout the station. Moments later, Café Pelé brings out samples of their coffee for the exhausted commuters.
[Lew’Lara] [H/T:Adweek]
This Heartbreaking Organ Donor PSA Is Proof That A Dog’s Loyalty Never Ends
The Argentina Liver Transplant Foundation in Buenos Aires, Argentina just released this public service announcement encouraging people to become an organ donor. The heartbreaking PSA features a day in the life an elderly man and his loyal dog, who stays with him until the very end and beyond.
[DDBWorldwide]
Snickers’ Hilarious Brady Bunch-Themed Super Bowl Commercial
Snickers hilariously adds actors Danny Trejo and Steve Buscemi to a classic scene from The Brady Bunch. “In this special episode, we find out what happens to Marcia and Jan when they’re hungry. Let’s just say it’s not pretty.”
[Snickers] [H/T:Adweek]
The Official Trailer For ‘Ted 2’
Universal Pictures debuted the first official trailer for Ted 2 today, a sequel to Seth MacFarlane’s 2012 hit comedy Ted. In the sequel, Ted wants to start a family with his new bride, Tammy-Lynn. But after a mishap at the sperm bank, Ted must prove he’s human and eligible to adopt. Ted 2 arrives in theaters June 26th, 2015.
[legalizeted]